Skratch Labs Reading Zone
So you want some nutrition for your workouts and you aren’t exactly sure what to get, then Skratch Labs might be your answer. Allen Lim, the founder of Skratch Labs, literally started from scratch when he founded the Boulder, Colorado company.
Allen started making his own training food and sports drinks from scratch for the cyclists he worked with because too many of the pre-packaged sports bars and drinks that were marketed by other companies or given to them were laden with artificial ingredients and literally making them sick to their stomach.
Skratch Labs Reading Zone
Beyond Skratch’s sports nutrition, Allen teamed up with Chef Biju Thomas and wrote a cookbook called “The Feed Zone” to teach people how to cook fresh simple meals for themselves using real wholesome ingredients.
After the success of the Feed Zone, Allen teamed up with Chef Biju Thomas again to write Feed Zone Portables. Another fantastic book written for those who wish to create quick portable meals.
Kathleen and I met the Skratch Labs team at the running event (TRE) a few years back and have used their products ever since. It’s sort of become a tradition to not only visit the Skratch Labs booth at various events, but to really go out of our way to eat and drink everything they have to offer. We are talking to the point of becoming that character in Monty Python’s The Meaning of Life “A thin mint” scene or is it the “Bring Me A Bucket” scene. OK maybe not to the point of throwing up, but we sure were full.
One of our all time favorite things to do at the TRE expo is locate the Skratch Lab booth and track down the delicious Skratch cookies they were serving. Every time they created a new batch, they would blow a horn announcing their arrival. Swarms of people would come from all over the convention center and descend on Skratch lab booth.
Beyond the cookies we also consumed a large quantity of Fruit Drops and the Hydration Mix.
Check out Skratch Labs Website and their entire lineup of nutrition.
